Doing SEO the Right Way!

Reading this headline, you might ask, is there a wrong way to do SEO? Yes, there actually is many ways to do it the wrong way. And, you do not want to go wrong with your SEO strategy as it could mean that you are not getting the results you want from your investment in Internet Marketing. Plus, you may actually do greater harm by creating problems with the search engines by inadvertently making some mistakes.

Instead, you want to be sure to understand how to do SEO the right way or potentially work with an Internet Marketing company that regularly updates their knowledge and skills with the latest SEO strategies that deliver the greatest return on your online marketing investment.

Top Tips on Doing SEO Correctly

As SEO experts, the Flyline Search Marketing has been doing SEO for a long time and stays focused on any changes made by the major search engines in how they construct their search engine rankings and how they change SEO rules and regulations.

We would like to share our four top tips for SEO with you to help you with your program as well as illustrate why we should be your first choice for an Internet Marketing partner. Our SEO recommendations include:

• Steer Clear of Old School SEO Tactics: There are a lot of tactics listed on Internet sites and online articles, but they are most likely old and no longer relevant to how search engines now run their rankings. Search engines do not want SEO organic marketing only practitioners to manipulate results, so it is best to stay away from any of this so-called good advice. Search engines can identify these practices and will penalize website owners that use them.
• Serve Up Relevant Content: Visitors to your site want compelling and relevant information that will help them. For search engines to be helpful for those visitors, they must ensure they direct them to the best websites. Therefore, your website must offer something interesting and relevant for the search engine to consider. That means regularly adding new content so that algorithms will reward your website and move you up in the rankings.
  
• Maintain a Constant Focus on the Site Visitor Experience: Beyond relevant and interesting content, your site visitor must enjoy their visit to your website, so make sure your website is easy to navigate and offers a clear picture of what you offer. You may wonder what this has to do with SEO, but the search engines consider the site experience as part of their
• Deploy a Comprehensive Marketing Strategy: This means that you use a number of tactics – both online and offline – to attract your target audience. Larger companies may employ more tactics that a smaller one, but no matter what size you are, you need to engage with your target audience through a number of channels, including social media, print, broadcast media and more.

Our Comprehensive Internet Marketing programs have delivered significant quantitative results for firms around the country, including Allen’s Flowers and Plants, Carithers Flowers, Gwinnett Medical Center, Melloy Dodge, Peoples Flowers and many others. Are you ready to get started or have questions? Contact us now!

The Internet Marketing Professionals

We live in a digital age, and thanks to the Internet there is virtually an infinite pool of information available to us whenever we happen to need it. 

Of course, business owners don’t just use the information available to discover; instead, they have to supply the content that will get them discovered by their target audience.

It doesn’t matter where your business is located -- people use the Internet everywhere to find local businesses and even those where they can make online purchases that may be farther afield. 

When you utilize online marketing strategies, everyone on the Internet becomes a potential customer if they are looking for something in your market niche.

The problem is that most business owners like yourself are so busy with the day-to-day projects that it is hard to keep up with an ongoing Internet marketing strategy let alone develop one in the first place that integrates all the platforms that could help reach and interact with your intended audience. 

That’s when it makes sense to find the right Internet Marketing professionals that can handle it for you.

Expert Online Presence Builders

Businesses of all kinds entrust us with their online presence every single day. We handle the creation of their websites, blogs, social media channels and much more. 

With our many years of experience as an Internet marketing company, we have established an outstanding track record of helping businesses all over the country and in a wide range of industries (gyms, auto dealerships, law firms, florists, mortgage companies, plumbers, insurance companies and asset management firms to name a few) get new business, maintain a loyal following, and enhance their brand reputation.

At Flyline Search Marketing, we specialize in building an online presence for your business.  This includes:

• Website design, content, and hosting;
• Social media presence, including Facebook, Twitter, and YouTube management;
• PPC advertising (Google AdWords and Bing/Yahoo);
• Public relations programs with keyword optimized press releases; and
• Search marketing strategies, including SEO content, including blogs and articles.

We have been building custom online marketing platforms for businesses of all kinds for years now and have numerous success stories to share. You could be our next success story! 

Contact us today and let us put together a results-driven Internet marketing program for your  business.

Communication: Sharing Our Concerns

Recent statistics have shown a very high leap in the mobile internet usage from devices, such as smart phones, tablets, and even laptops equipped with Verizon or AT&T data usage plans. These statistics don’t really come as a giant shocker to us though.

In recent years, the use of smart phones and tablets by the general population has increased greatly and it is safe to say that their usage will continue to grow. 

The rapid growth and ongoing developments in mobile Internet have come as no surprise to us, but it would seem that it has to other companies and that is our biggest concern.

At Flyline Search Marketing, we have carefully monitored Google’s algorithm changes and updates to their mobile Internet applications so as to help keep us on top of our game. 

Doing this has, for one, allowed us to keep our customers businesses flowing with customers, phone calls and orders just the way they should be.

Also, by actively staying ahead of the game, we have also been able to better cost effectively implement much needed changes to our procedures for search marketing.

The Hard Truth

Many other companies have not done what we do; of course, there are some who stayed ahead of the game like us over at Flyline Search Marketing.

However, through a recently released statistics article over at Search Engine Watch, it would seem that many companies have done little to stay ahead of the game and that their mistake in falling behind will be costly to make right and in all probability affect their customer service bills.

Another part of this article that greatly disturbed us was that most of these companies seemed to be most concerned about the money. Not that they had fallen behind and that mistake would not only cost their consumers more, but also negatively affect their business website traffic.

This is a grave concern to us because it is just not right. We urge anyone who might be or become victim to these mistakes to seek out another search marketing company as soon as possible.

At Flyline Search Marketing, we do our best to keep with all the latest trends and changes in the online world. We find that by doing this we can keep our customers businesses booming and our prices modest. 

Please feel free to check us out and contact us with any questions you might have about developing a successful Internet Marketing program for the mobile channel.