Right
now, we are offering our existing clients an additional PPC Program on Yahoo/Bing
for just a little bit more than they are paying already for their PPC Program
for Google AdWords. It’s not only about saving big, but it’s also about the results
that you will experience not to mention the exponential growth.
Yahoo/Bing
search engine marketing delivers some exceptionally high sales conversion rates
that our clients are now enjoying.
For instance, the Yahoo/Bing campaigns that
we have run for our florist clients have achieved sales conversion rates of
between 10% and 15%. Additional metrics we use to gauge campaign performance,
including call tracking and recording analytics, indicate that these campaigns
deliver an excellent return on investment for our clients.
All About Yahoo &
Bing Search Platforms
In 2010, Yahoo and Microsoft merged
their Pay Per Click (PPC) sponsored search platforms. This merger was designed
to help Yahoo and MSN, or Bing as they are now known, to compete more
effectively with Google for a share of the search traffic market. Together,
they now account for more than 30% of the overall search traffic that is being
conducted around the world.
Designing and Managing Your Yahoo
& Bing Search Platform Campaigns
Now that you know about this
platform and have heard about some of the results, here is what we can do for
you.
Flyline has established an agency-level
account with Yahoo/Bing that we use to manage client programs on the merged
Yahoo/Bing platform. Our PPC program managers custom design PPC campaigns specifically
for each client. These programs are measured and monitored 24 hours a day, 7
days a week by our team.
If you have a Google AdWords program
with us, we use the same campaigns on the Yahoo/Bing platform. This creates a
consistent set of messages and brand image for you across all search engines.
We display a call tracking and
recording phone number with each ad we run. Doing so allows your prospective
clients to simply call you if they prefer that over clicking on the online advertisement.
Is this something you have been
thinking about but are not sure what is involved? Now is the time to contact us to learn more
about how PPC programs can help grow your business.
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