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Friday, January 24, 2014

Flyline Clients Save Big When They Add a PPC Program on Yahoo/Bing


While many of you may think it’s all about Google when it comes to search engines and getting noticed with your target audience, there are other search engines that are leveling the playing field – search engines that your target audience may be using instead of – or along with – Google.

So, if your search strategy does not include Yahoo and Bing, you may be losing out a significant segment of potential customers. As such, you may want to consider adding a PPC program on Yahoo/Bing.

For our current Google AdWords clients, it is only $200 more per month to leverage the power of these additional customer sources.

Two Powerful Search Engine Platforms Merge
In 2010, Yahoo and Microsoft merged their Pay Per Click sponsored search platforms. This created a more competitive environment to take on Google for a share of the search traffic market. After merging, they now account for more than 30% of the overall search traffic around the world.


Having such a significant share illustrates why you need to be participating in a PPC program with Yahoo/Bing.

Why Work with Us?
Our agency level account with Yahoo/Bing is used to manage client programs. Our PPC program team custom designs campaigns and programs specifically for you. These programs are then measured and monitored 24 hours a day, 7 days a week.

You will get a call tracking and recording phone number with each ad we run so your prospective clients can call you rather than clicking if they prefer. This option also increases sales conversions rates and maximizes your Yahoo/Bing advertising budget.  

Our Sales Conversion Rates  
When it comes to sales conversion rates from our Yahoo/Bing campaigns for clients, our program management team regularly achieves sales conversion rates in the range of between 10% and 15% for our florist clients. 

These results, along with our call tracking and recording analytics, illustrates that Yahoo/Bing PPC Programs contribute to the overall Internet Marketing program results that we deliver for our clients.

Want to experience increased leads, website traffic, sales conversions and revenues for your business? Find out more about our search marketing programs and the other comprehensive tactics we include in our Internet Marketing programs. 

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