One of the latest social networking sites that is
continuing to grow on a daily basis in popularity among consumers is Pinterest,
a site designed for sharing creative ideas, fashion, recipes and more.
Now, Pinterest’s popularity has attracted
attention from the business community as a platform for getting in front of
targeted audience.
That has certainly been the case for florists who now see it
as a way to show off their floral design capabilities and range of products and
services, helping to garner more customers both online and in their stores.
Allen’s Flowers
and Plants of San Diego
Like our work for Carithers Flowers in Atlanta,
which also has begun using Pinterest as an additional feature of our
comprehensive Internet Marketing program for florists, Allen’s Flowers and
Plants of San Diego, an award-winning florist with three locations throughout
San Diego County, has recently added Pinterest to its cadre of
marketing initiatives.
The result has been new customers and greater
brand appeal for its florist services, including wedding and events, and its
flower products.
Its existing and new customers have given the San Diego
florist rave reviews for its Pinterest boards with great ideas, information,
and pictures related to flowers and decorating with flowers.
Our Pinterest
Services
The Pinterest account is designed to build the
buzz around the Allen’s Flowers and Plants brand, online presence, and its
three locations in San Diego. The Flyline Search Marketing Pinterest Services
for florists includes the following:
- We create Pinterest photo boards that are themed to the seasonal and holiday opportunities of the flower business. These include boards for Mother’s Day, Christmas, Easter, Valentine’s Day and more as well as boards dedicated to interior and exterior decorating with flowers for events, weddings, and home. Other boards are focused on flower care.
- We fill each Pinterest board with high quality flower images, all of which include alt tags and embedded links.
- We manage all the boards and regularly update them as the seasons change.
- We link the Pinterest platform with the website so website visitors can easily connect on Pinterest while those on Pinterest can quickly access the website or blog. The sites are also linked to other social media sites like Facebook and Twitter.
Are you ready to get started with Pinterest as
part of a comprehensive Internet Marketing program for your flower shop? If you
would like to sign on or have more questions, be sure to contact us here.