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Friday, July 20, 2012

How to Know if Your Website is Functioning at its Optimum Potential

Count yourself lucky if your business has continued throughout the recent tough economic environment. But, you can count yourself smart if you have focused on an Internet Strategy that has included everything from a credible webhosting service to online advertising analytics like Google AdWords to search engine optimized content and social media.

You have probably taken the time to experiment with different methods for luring customers in, including a Facebook fan page, a Twitter account, a blog, and even press releases to reach out to the media and get your audience’s attention.
Web and Phone Analytics
When you start a business website, you cannot assume it will simply show up on the first or even second or third page of a search on Google. It’s there somewhere but it is not anywhere close to the limited search that your customers and potential customers will undertake.
There are ways to get attention from Google and move up the search engine listing. You can opt for pay-per-click advertising, which is a system that essentially takes a specific budget that you set and then pay out to get you in front of your target audience by posting ads in the search engine and on sites that they may be browsing.

The intent is to get you noted and increase the flow of traffic to your website, which will most likely increase your website orders and in-store traffic.

Analytics become a very important component of today’s Internet Marketing campaigns to see what is working and what isn’t quite attracting the attention you are seeking. This allows a company to know where and how certain changes in these campaigns or tactics will make a significant difference.

Why We’re the Best at Website Traffic
At Flyline Search Marketing, we have an experienced team of Web Market Strategists and are even Google Ad-Words certified. We also have expertise across all Internet Marketing tactics as well as offer technical assistance, including web hosting and graphic design.

The team also consists of professional content writers with years of experience in marketing, advertising, public relations, SEO-driven content and social media content.
Our Internet Marketing campaigns have been implemented across numerous industries, including auto dealers, florists, fitness clubs, insurance and HR firms, mortgage bankers, plumbers, legal firms, locksmiths, mailing services and property management specialists just to name a few.

This has helped us to expand our SEO knowledge in terms of developing lists and strategies for keywords that are then utilized across all tactics, including blogs, press releases, articles, website content, social media content and Google AdWords.

Ready to get started? Let’s work together on a comprehensive, results-driven Internet Marketing program that starts paying you immediate returns!

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