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Sunday, June 27, 2010

How Does Your Firm React To New Technology?


Flyline Search Marketing

1-866-258-5511

Atlanta and Albuquerque

New technologies are changing our lives each and every day. Take this new high tech wind turbine for instance. This photo was taken while traveling between Fort Worth, Texas and Albuquerque, New Mexico. The folks who created this clean energy technology have taken wind power generation to a whole new level. They didn't listen to the naysayers who told them that wind power was not a practical energy solution. Instead, they have been steadily creating wind farms all over the United States. At first there were just a few, now you can find highly developed wind farms in Kansas, Texas, Oklahoma, Montana, New Mexico, South Dakota and North Dakota. For a complete list of wind generation capabilities by state follow this link (Wind Generation Stats By State - Wikipedia).

Flyline Search Marketing believes that the development of Social Media Marketing is another new technology that has it's own group of naysayers. There are those in the industry who feel that social media marketing is simply a fad and will likely go the way of the bell bottom jean at some point. We understand and respect that point of view, but, respectfully disagree. Lets take a more indepth look at Facebook, Linkedin, Twitter and Youtube for just a minute. Just a few short years ago, these new Social Media sites burst onto the scene. Each began to slowly build a following. That trend has accelerated at an incredibly rapid rate. Today, Facebook enjoys an Alexa traffic rank of number 2, Youtube has a traffic rank of 3, Twitter has a rank of 11 and Linkedin now has a traffic rank of 28. These sites have quickly become some of the most popular and visited sites in the world. The only site in the world with more traffic than the Social Media giant Facebook is Google itself. Google is currently ranked the number 1 most visited site in the world.

We run into companies everyday who advertise on Google, but, have not started a Social Media Marketing program. Folks, I am not talking about just small to medium sized firms. There are companies out there who generate 10+ million in revenues each year, yet still have not created a Facebook fan page, or created a Twitter account for their firm. Most say it's just too time consuming to participate in the Social Media marketing arena. Others say, they don't understand the various Social Media sites and don't have the time to slow down and learn them. Our response is the same to these firms. In order to protect and grow your market share, you must utilize Social Media Marketing as part of your global Internet Marketing Strategy. If you need help in understanding where to start, we encourage you to give us a call at 1-866-258-5511 or visit our web site (www.FlylineSearchMarketing.com) to learn more about the Social Media craze.



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