Media Buying and Consulting

 As part of Flyine Search Marketing’s complete marketing service program, the team offers media consulting and guidance as well as media buying, including Internet, television, radio, Yellow pages, outdoor billboard media, email marketing and more.

Offering this full-service agency service portfolio allows us to deliver a comprehensive program that leads to optimum results for our clients. Here is a summary of these services and what we can do for you:

• Search Engine Marketing: As a lead generation tool, our SEM capability includes Google AdWords and Yahoo/Bing Sponsored Search. Our clients receive a steady stream of leads using these search platforms.
• Radio & Television: For those companies that have large marketing budgets, television and radio can offer a great platform for branding and lead generation.
  
• Outdoor Billboards: This is a wonderful marketing platform for increasing brand awareness and generating sales leads. While less than the return on Internet marketing or television billboards can still offer a highly visible and productive marketing tool.
• Social Media Marketing: With more consumers than ever turning to social media platforms, such as Twitter Facebook, YouTube, LinkedIn and Pinterest, for information and recommendations, a business must be advertising and engaging with consumers on these platforms.
• Blogging: Using Google Blogger or WordPress, we offer a professionally designed blog as well as content and blog management services.
• Internet Press Releases: We offer an unlimited press release submission account, which works in combination with our blogging service to deliver an affordable, highly effective tool for regular content delivery to your target audience as well as natural in-bound links for your website.

All of these media buying and consulting services are delivered by a team of seasoned marketing professionals who have worked in the fields of both traditional and new marketing channels.

The result is a comprehensive service offering for small and medium-sized businesses, especially those in the florist, health club and fitness, and auto dealership industries where our experts have worked and researched industry-specific solutions.

Of course, the team also has experience in other key product and service industries, so they can suggest any mix of marketing initiatives and media buying tactics that will deliver the return on investment that will drive success for your business. 

Flyline Search Marketing: A Member of Your Trusted Team

While companies often hire outside experts to help with various functions, such as marketing, many just see these outsiders as simply that – a temporary assistance. However, those companies that have looked at outside assistance as actual members of the team over the long term have actually found greater success. Here’s why.

A team member is more intimately involved in your organization and company strategy. They may even be helping to create your strategy based on their experience and skill set. This is better than an outsider who is not privy to that information nor is interested in that information. A marketing strategy created within that internal knowledge and insight is much more likely to be successful than one created by an outsider.

Another reason having a team member like this is the level of communication that can be created that an outsider may not deliver. Many Internet Marketing companies do not believe in the value of regular communication but prefer to work remotely, leaving their clients to wonder what is being accomplished or whether they will see any results.

A team member also has a vested interest in your success. In seeing themselves as part of your team, they have a greater need to help you succeed. If you do not see yourself on that team, it means you are on another team.

You will experience The Flyline Advantage when you work with Flyline Search Marketing. That’s because every member of Flyline sees themselves as a member of your trusted team. For the Flyline team, there is a vested interest to help clients and work as part of their team in finding the best strategies to attract and retain a client’s target audience.

The Flyline team also believes in regular and consistent communication. That means weekly phone calls and an open channel where clients can call at any time and get a call back with questions answered or information. It means sit-down meetings in person to get to know your company better, what makes it different, and how a strategy would produce certain results. It would also involve meetings to show results and assess programs for potential improvements in performance.

This is all part of Flyline’s vested interest in your success. If you succeed, we do too. And, it leads to a long-term partnership of success. If you want to learn more, contact us today!